Now onboarding founding teams

Know every person in the room before you walk in.

Relationship intelligence for B2B sales teams. Research, prepare, capture, and compound every professional interaction.

Request early access See how it works

MWC Barcelona 2026 · 142 attendees ranked

Prioritized Attendees

Katja Reinhardt

VP Eng · Siemens

Marco Pellegrini

CTO · Bending Spoons

Sofia Lindqvist

Head of Prod · Klarna

James Thornton

Dir BD · Stripe

Ayumi Nakamura

PM Lead · Toyota AI

Katja Reinhardt

VP Engineering · Siemens Digital Industries

InfrastructureIndustrial IoTSeries B buyer

Context

Leads a 120-person engineering org within Siemens Digital. Her team is migrating from on-prem to cloud-native across 14 factories. Previously at SAP where she led the HANA Cloud migration.

Talking Points

Her team posted 6 Kubernetes roles last month — clearly scaling cloud infra

Spoke at KubeCon EU about multi-cluster challenges in manufacturing

Siemens Digital just closed a partnership with AWS — potential alignment

Signals

Funding

Siemens Digital Industries announced €2.1B cloud infrastructure investment

12d ago

Hiring

6 open Kubernetes / platform engineering roles in her org

Active

Speaking

Keynote at KubeCon EU 2026: "Multi-cluster at Factory Scale"

3w ago

The problem

Trade shows are the highest-ROI channel in B2B. And the most wasted.

Companies invest in the booth, the travel, the swag. Nobody invests in knowing who’s in the room.

Before

4–8 hrs

spent manually researching attendees on LinkedIn. Most reps stop after 20 profiles. The other 480 walk by unknown.

During

88%

of contacts captured at events never make it into a CRM. Budget, timeline, pain points — vanish when the conversation ends.

After

~5 days

average follow-up delay. By then the lead is cold and the email is generic. The relationship resets to zero.

How it works

From attendee list to
relationship graph.

Three layers. One system. Each interaction compounds.

Walk in prepared.

Upload an attendee list or event name. Zeluna enriches every person from 6+ data sources, scores them by ICP fit, and generates per-rep briefings with context, signals, and openers.

Sarah Chen

CTO, Apex Systems

94%

Decision MakerHigh Priority

Company Signals

●Series B closed ($45M) — Dec 2025

●Hiring 12 engineers (scaling infra)

●Current vendor: legacy on-prem stack

Suggested Talking Points

●Their scaling pain → your solution

●Reference: similar migration w/ Contour (their competitor)

●Ask about Q2 infrastructure budget

Warm Paths

Mike Torres (your AE) knows their VP Sales from Drift days

Suggested Opener

“Congrats on the B round — sounds like the infra scaling is the next big bet. We just helped Contour through that exact transition...”

Live

4:32

Conversation with

Sarah Chen, CTO

Apex Systems

Key Points Captured

✓Interested in Q2 pilot

✓Budget: $80-120K range

✓Blocker: compliance team sign-off needed

○Decision by end of May

Sentiment

Positive

Next step detected

“Send compliance docs”

Capture the conversation. Not just the card.

Tap a name, get the brief. Start the conversation. Zeluna captures budget signals, pain points, and next steps — then drafts a follow-up before you leave the booth.

Relationships that compound.

Every conversation becomes a node. Every follow-up an edge. Next time you meet Katja, Zeluna already knows the full history. The graph builds itself.

$2.4M

Pipeline

Deals

Connections

94%

Follow-up

Sarah Chen

Apex Systems

Met at SaaStr

Jun 2025

Follow-up call

Jun 2025

Sent proposal

Jul 2025

Re-connected at DMEXCO

Sep 2025

Deal closed

Nov 2025

After 12 months

The gap becomes uncatchable.

Your competitor has a CRM. You have a living graph of every relationship your team has built.

Metric

With Zeluna

Without

Contacts with context

312

~40

Avg interaction depth

4.2 touchpoints

"Met at CES"

New rep ramp time

Minutes

Months

Follow-up within 24h

94%

~18%

Relationship continuity

Automatic

Starts over

Capabilities

Everything your team needs. Nothing it doesn’t.

Attendee Intelligence

Enrichment from 6+ data sources. Role, company trajectory, funding signals, recent news — ranked by relevance to your ICP.

Conversation Capture

Real-time transcription with auto-extraction of budget, timeline, pain points, and next steps.

Instant Follow-ups

AI-drafted emails referencing what was actually discussed. Sent within minutes, not days.

Relationship Timeline

Full narrative across every touchpoint. When reps change territories, the intelligence stays with the team.

Relevance Scoring

Every attendee ranked by ICP fit, deal stage, buying signals, and seniority. Focus on who counts.

CRM Sync

Contacts, notes, and interactions push to Salesforce or HubSpot automatically. No manual entry.

Early access

Stop walking in blind.

We’re onboarding 20 teams who attend 4+ trade shows per year.

We’ll reach out within 24 hours